Don’t let your cards lie flat. Use tiered shelves, acrylic risers, or wall-mounted grids to show the pop-up element clearly. Cards that stand up naturally invite interaction.
Set a few cards in their open position so customers can see the full 3D scene. Label them “Display Only” to prevent damage.
Sort your cards into sections: birthdays, weddings, holidays, corporate gifts. Clear categories help buyers find what they’re looking for quickly.
Good lighting enhances details and color. A soft spotlight or under-shelf LED can draw attention to featured designs.
Customers love to know where products come from. Include a small sign or tag: “Handmade in Vietnam” or “Laser-cut & hand-assembled by artisans.” This adds emotional value.
Too many cards crowded together will overwhelm. Rotate designs seasonally and maintain a clean, uncluttered look.
Use a small “Bestseller” sign next to your most popular designs. Social proof works — people tend to gravitate toward what's already loved.